Client: RIT VCDE 718 - Project Design and Implementation
Date: May 6, 2024
Time: 14 weeks
The goal of this project was to enhance the digital experience for Formula 1 fans by redesigning the mobile app to improve usability, accessibility, and engagement. The redesign focused on creating a more seamless and visually appealing user experience, with a particular emphasis on
My design process began with a heuristic evaluation to identify pain points in the current app. From there, I developed wireframes and workflows that emphasized consistency, minimalism, and user control. The redesign included a scalable UI card system, enhanced right-to-left language support for accessibility, and features such as a quiz section and podcast integration to engage users. Continuous user feedback and cross-device testing were critical in shaping the final design, ensuring it catered to the diverse needs of Formula 1 fans worldwide.
